Most people think that more visitors going to a web site is going to mean more patients. That may or may not be true but the goal of Search Engine Optimization is to move a web site to the top of the search engine results pages for particular search terms.
Being on those first search pages is critical to being found today. It is easier to page through a phone book than it is to “page through” the results of a search. But more people are searching on-line and don’t look past the first page.
Now what did you do the last time you wanted to find a new product or service, needed an answer to a question or wanted to look something up?
It is estimated over 60% of us use the computer to find that information. And that percentage is only going up as mobile phones with internet browsing become more popular.
SEO techniques are used to make web site content relevant so that when people search they find the best results. There are no doubt, hundreds if not thousands of variables that are taken into account when a search engine decides which web sites to present to the searcher.
Most dentists know they need their web site ranked on the first results pages. But most dentists do not have the time to compare, review, research, monitor and analyze all of the web sites and variables needed to move their own web site to the top and keep it there.
We can help. Don’t wait any longer. Start now.